In this article, Dale sheds light on the significant volume of data that remains untapped in most enterprises. He suggests that with advancements in AI and data integration techniques, this ‘dark data’ can be transformed into valuable, actionable insights. The potential benefits include identifying new market opportunities, improving risk management, and enhancing AI training processes. Lutz’s perspective offers a realistic yet optimistic view of how dark data can be utilized more effectively in the evolving landscape of data management.
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